Meet the Veteran Service Brands Leadership Team

At Veteran Service Brands, we are more than just a franchising company—we are a team of veterans and service-driven professionals dedicated to helping former military members transition into successful business ownership. Our leadership team brings decades of experience in franchising, business development, and military service, ensuring that every franchisee receives the support they need to thrive.

Jack Child

Jack Child

Founder
7 Year Veteran of the U.S. Air Force
3 Year Veteran of the U.S. Army
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Craig Laquerre

Craig Laquerre

Co-Owner, Veteran Service Brands
15+ Years Franchise Experience
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Jay Sperry

Jay Sperry

CEO/COO
20 Year Veteran of the U.S. Marine Corps
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John Kling

John Kling

VP of Business Development
8 Year Veteran of the U.S. Marine Corps
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Rachel Pitts

Rachel Pitts

VP of Operations
Marine​ ​Military​ ​Spouse
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Lucy Robinson

Lucy Robinson

VP of Franchise Development
Air Force Spouse
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Brett Foster

Brett Foster

Vice President of Government Acquisitions
8 Year Veteran of the U.S. Air Force
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Chris Greenhalgh

Chris Greenhalgh

Project Manager
17 Year Veteran of the U.S. Marine Corps
3 Year Veteran of the U.S. Army
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Kay Richards

Kay Richards

Social Media & Communications Manager
10 Year Veteran of the U.S. Navy
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Staci Kingery

Staci Kingery

Executive Administrator
Marine Military Spouse
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Cassandra Garven

Cassandra Garven

Administrative Assistant
Coast Guard Spouse
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Wounded Warrior Project logo featuring a silhouette of a soldier carrying another soldier.

Wounded Warriors Project

Purple Heart Homes logo with tagline improving veterans lives one home at a time.

Purple Heart Homes

In 2021 and 2022

$35,000

Visit Website
Massachusetts Fallen Heroes official logo.

Massachusetts Fallen Heroes

In 2023 and 2024

$60,000

Visit Website
Bob Woodruff Foundation logo.

Bob Woodruff Foundation

In 2026

$60,000

Visit Website
KS For Warriors logo.

K-9s for Warriors

In 2025

$75,000

Visit Website
over
$230,000 raised
for Veteran Charities
Three men hold a large check for the Eco Woodruff Foundation dated January 2 2026 at a veteran service event.

Military Veterans. Industry Veterans

Founded by Jack Child, a 10-year Army and Air Force Veteran, Veteran Service Brands is a portfolio of Veteran-focused franchise networks aimed at setting up U.S. Military Veterans with successful, service-based business opportunities. Our team has combined its years of industry and military experiences to create unique, low-cost Franchise business offerings for today’s Veterans.

All four brands, which include G-FORCE® Parking Lot Striping, MACH ONE® Epoxy Floors, PAINT CORPS®, and FIELD OPS® Athletic Field Markings, are built with you in mind and are exclusive to U.S. Military Veterans.

Our values:

g-force franchisee with striping machine
A blue star centered inside a white circle surrounded by a red ring.

service

two g-force employees posing in front of truck
A blue star centered inside a white circle surrounded by a red ring.

integrity

veteran saluting the american flag
A blue star centered inside a white circle surrounded by a red ring.

pride

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